Pester power and children's packaging - research


New member
Nov 16, 2021

I am a current graphic design student doing research for my dissertation. I am researching the concept of 'pester power' and the correlation to children's packaging design.

For my project, I will be developing a healthy food range aimed at children to encourage healthy eating. The research I will gain will be very useful when designing this.

If you have a child between the ages of 3-11, or care/look after a child, it would be hugely appreciated if you could fill in my survey, it will only take two minutes! It would be really beneficial. :)

Thank you, any questions please ask away!